Businesses:

Offering discounts, rebates or staff time to a For-Purpose organisation through the SociaLink Business directory can be beneficial for your business in several ways:

  1. Social Responsibility – It demonstrates a commitment to social causes and corporate social responsibility, enhancing your company’s reputation to your potential and current clients.
  2. Community Engagement – It can foster connections with the local community and strengthens relationships with customers who value socially conscious businesses.
  3. Brand Visibility – Increases visibility and exposure through the directory, potentially attracting new customers who support For-Purpose initiatives.
  4. Networking Opportunities – Provides opportunities to network with other businesses and organisations involved in similar philanthropic endeavours.
  5. Employee Morale – Boosts employee morale and engagement by involving them in meaningful volunteer activities or charitable efforts.
  6. Differentiation – It sets your business apart from competitors by showcasing your commitment to making a positive impact beyond profit.
  7. Long-Term Relationships – Builds long-term relationships with For-Purpose organisations, potentially leading to collaborative projects or partnerships in the future.
  8. Positive Publicity – Generates positive publicity and media coverage, especially if the partnership results in significant social impact or community benefits.
  9. Personal Fulfillment – Provides a sense of personal fulfillment and satisfaction for business owners and employees who contribute to meaningful causes.

By participating in the SociaLink directory and offering discounts or staff time to For-Purpose organizations, businesses can align their values with their actions, contributing to both social good and business success. – Liz Davies (GM SociaLink)

www.socialink.org.nz

For-Purpose organisations:

There are many reasons why your For-Purpose organisation should join the SociaLink directory and partner with businesses offering discounts or staff time:

  1. Resource Access – Gain access to discounted products or services offered by businesses, helping to stretch limited resources further.
  2. Capacity Building – Access to skilled volunteers or donated staff time from businesses can help build organisational capacity and expertise.
  3. Networking Opportunities – Connect with businesses and other organisations within the directory, facilitating potential partnerships, collaborations, and knowledge-sharing.
  4. Visibility and Awareness – Being listed in a directory increases visibility and awareness within the community, potentially attracting more supporters, donors, and volunteers.
  5. Cost Savings – Discounts offered by businesses can help save money on essential expenses, allowing more funds to be directed toward achieving the organisation’s mission.
  6. Enhanced Impact – Partnering with businesses can amplify the organisation’s impact by leveraging their resources, expertise, and networks.
  7. Sustainability – Building relationships with businesses committed to social responsibility can provide sustainable support and resources over the long term.
  8. Mutual Learning – Collaboration with businesses offers opportunities for mutual learning and skill development, benefiting both the organisation and its partners.
  9. Public Relations – Aligning with businesses known for their social responsibility can enhance the organisation’s public image and credibility.
  10. Mission Alignment – Partnering with businesses that share similar values and goals strengthens the alignment between the organisation’s mission and its activities.

Joining the SociaLink directory and collaborating with businesses can be a strategic way for For-Purpose organisations to expand their reach, maximize their impact, and achieve their goals more effectively.

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